Communication Environment involves two words, communication and environment.
Communication means exchange of ideas news, views, messages, information or emotions between two or more persons; whereas environment means all elements that surround us.
So, Communication environment means exchange of ideas, news, views, messages, information or emotions, due to influence of various elements that encompass us.
The environment may be formal or informal, It may be business or non-business entity. Any sort of environment may force for communication to happen.
Some famous authors define communication environment like the way below:
Lesikar & Pettit defines communication environment as 'A sensory environment in which communication occurs; where sensory environment is the real world surrounding us which our senses can detect.'
Kapl H. Vesper in his 'New Venture Strategies' stated 'Any occasion, event or incident that provoke to exchange words, ideas or feelings is considered to be an environment for communication.'
Communication Environment may be
(i) Favorable
(ii) Adverse
If communication happens in a favorable environment then the objective of business as well as of individual get fulfilled. Whereas adverse communication environment calls for fruitless effort or effect.
So, It can be said that any position or situation that requires any type of communication can be regarded as communication environment.The favorable environment enhance the communication effectiveness whereas the adverse environment may hamper the communication objectives.
Some famous authors define communication environment like the way below:
Lesikar & Pettit defines communication environment as 'A sensory environment in which communication occurs; where sensory environment is the real world surrounding us which our senses can detect.'
Kapl H. Vesper in his 'New Venture Strategies' stated 'Any occasion, event or incident that provoke to exchange words, ideas or feelings is considered to be an environment for communication.'
Communication Environment may be
(i) Favorable
(ii) Adverse
If communication happens in a favorable environment then the objective of business as well as of individual get fulfilled. Whereas adverse communication environment calls for fruitless effort or effect.
So, It can be said that any position or situation that requires any type of communication can be regarded as communication environment.The favorable environment enhance the communication effectiveness whereas the adverse environment may hamper the communication objectives.
