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- Meaning of Environment Scanning
- Definition of Environment Scanning
- Explanation of Environment Scanning
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Environment Scanning: Environment is the surrounding situations and powers belong to a place or area which influence the lifestyle and economic state of mankind directly or indirectly. That means the effects of environment affect on an organization. It can be lightly or heavily. So, it is clear that the elements of the surrounding environment of a business organization will affect on its functions and progress.
It is greatly important to analysis the environment on which the business organization is going to be established and operated. For this reason, the elements of environment are identified and evaluated their effects on business organizational functions and progress.
Some of the environmental element affect positively and some affect negatively. The authority of the organization identify them carefully.
By which way or process the environmental analysis is done is called as environment scanning. Such scanning is done internally and externally.
Environment scanning is greatly important for smooth operating and achieving goal of an organization.
